Enterprise Ethereum Alliance Announces New Leadership and Vision

EEA Board Members Paul Brody of EY and Microsoft’s Karen Scarbrough to Lead the Alliance into a New Era of Enterprise Blockchain Innovation

NEW YORK, March 19, 2024 — The Enterprise Ethereum Alliance (EEA), the leading global community for enterprise blockchain, today announced the appointment of new leadership and a renewed vision for the future of the alliance and the enterprise blockchain ecosystem. The announcement was made at the Momentum Event, an in-person gathering of EEA members, partners, and industry leaders, co-hosted by EEA, NYU, EY, and Microsoft.

The Momentum Event kicked off with opening remarks by Yorke E Rhodes III, EEA Board Member for Microsoft, who introduced the event’s co-hosts and agenda. Rhodes expressed the goals and hopes for the convening, which aimed to showcase the latest developments and innovations in the enterprise blockchain space, as well as to foster collaboration and engagement among the EEA community.

Paul Brody, EEA Board Member and EY Global Blockchain Leader, was announced as the new Chairperson, and Karen Scarbrough, EEA Alternate Board Member for Microsoft, as the new Executive Director. Vanessa Grellet is also joining as a new EEA Board Member.

Rhodes praised Paul, Karen and Vanessa for their expertise, vision, and dedication to the EEA and the enterprise blockchain industry.

“I am honored and excited to take on the role of Chairperson of the EEA, and to work with Karen and the rest of the board to lead the alliance into a new era of enterprise blockchain innovation,” said Brody. “The EEA has been a pioneer and a catalyst for the adoption and standardization of Ethereum-based solutions for enterprises, and I look forward to building on that legacy and expanding its reach and impact in the global market.”

“As the new Executive Director of the EEA, I am thrilled to join forces with Paul and the EEA community to revitalize and energize the alliance and to deliver value and benefits to our members and partners,” said Scarbrough. “The EEA has a unique opportunity and responsibility to shape the future of enterprise blockchain, and to foster collaboration and interoperability among the diverse and dynamic ecosystem of Ethereum-based solutions. I invite everyone to join us and find a way to engage and contribute to the EEA and the enterprise blockchain movement.”

“I am excited to join the EEA Board to help bridge the gap between public blockchains and the enterprise world and drive adoption of blockchain applications in financial services and consumer use cases. The EVM ecosystem is open for business,” said Grellet. Vanessa will be sharing her perspective at the Digital Asset Summit and Pay 360 conference in London this week.

Brody and Scarbrough also expressed excitement about the journey forward, given the recent surge of energy and interest in the enterprise blockchain space, driven by the second annual EEA Ethereum Business Readiness Report, the expected launch of several Ethereum-based exchange-traded funds (ETFs), and the growing demand for tokenization and decentralized finance (DeFi) solutions among enterprises.

The Momentum Event continued with a series of presentations, panels, and workshops, featuring EEA members, partners, and industry experts. They shared their insights, experiences, and best practices on various topics related to enterprise blockchain, such as scalability, privacy, security, governance, compliance, interoperability, use cases, and business models.

About the EEA

The EEA is the industry’s leading global community for enterprise blockchain working with an open, standards-based architecture and specification to accelerate the adoption of Enterprise Ethereum. The EEA’s world-class team brings clarity to enterprises across an ecosystem of multiple vendors of choice and many innovative startups. For additional information about joining the EEA, please reach out to membership@entethalliance.org or visit https://entethalliance.org/become-a-member/

For more information about the EEA Momentum Event please visit: https://lu.ma/6ts0ta1l

For more information about the upcoming EEA Career Day please visit: https://lu.ma/rxnj8ye5

Media Contact:

Karen Scarbrough

Executive Director, Enterprise Ethereum Alliance


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